Main Skills
I believe in design that truly connects. Every interface, visual asset, and detail has a purpose: to inspire, simplify, and make an impact.
Brand Design
By establishing a compelling visual identity, I ensure your brand achieves a cohesive look, where colors, typography, and design elements work together seamlessly.
Product Design
I create digital experiences that spark curiosity and leave a mark. Every interface I design is a space where creativity and functionality meet to tell unique stories.
Art Direction
Creative direction is about shaping a brand’s identity through purposeful visuals that align with its values and resonate with its audience.
Collaterals
I’m also prepared to develop other design assets to complete your visual identity. From business cards to landing pages and social media assets, and across both print and digital formats, everything will be customized to fit your business needs.
About
Renata Costa
Digital Designer
A Lead Designer with 15+ years of experience across brand identity, campaign creative, and scalable design systems. I’ve worked in both agency and in-house environments across B2B SaaS, retail and publishing bringing structure and strong visual craft to every project.
Most recently I led visual direction for a fashion company, delivering cross-channel work across paid, web, email, and social. My focus is clarity, consistency, and execution that holds up, building systems teams can use, and creative that feels sharp, intentional, and on-brand.
I care about clarity and intention: less noise, more impact.
Calm under pressure, honest in critique, and easy to work with. I ask the right questions early and keep feedback clear, bringing options, not noise. I bridge brand and performance, so I can zoom out for direction and zoom in for details. I’m comfortable owning a workstream end-to-end and coordinating with partners to keep things aligned and moving.
Strategic clarity
Design decisions are tied to goal, audience, and channel, always.
Collaborative by default
Easy to work with, clean handoffs, and real partnership.
Detail-aware execution
The polish that makes the work feel intentional and credible.
Continuous learning
Always learning, exploring new ideas, and finding better ways to solve problems.